You’re staring at the ceiling at 2:00 a.m.—again.Payroll’s covered. Clients are happy. The team’s “fine.” So why does it still feel like it all depends on you? Because it does. And that’s the problem. Most business owners call this success. I call it slow...
The Tale of Two Bakers: Why Competing on Price Will Keep You Broke
Lowering Your Prices Might Be the Most Expensive Mistake You're Making - Why You’re good at what you do.Your clients see results.You work harder than most—and you care. So why does it still feel like you’re grinding every day just to stay afloat? You’ve tried to be...
Stop Giving Prospects Client Referrals—Here’s a Better Way to Close the Deal
As a successful service-based business owner, have you ever had a prospect ask, “Can I talk to one of your clients before I decide?” It seems like a reasonable request. After all, if your clients love what you do, why not let them share their experience? Here’s why:...
Why Your Sales Meetings Are Falling Flat—And How to Fix Them
You’ve spent weeks—maybe months—doing the hard work. Your reputation has been building, your marketing is out there, and that ideal prospect finally books a call. The meeting is set. You’ve got one shot. And then… nothing. They hesitate. They ask for time to “think it...