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Why 71% of Business Owners Accept Below-Market Offers (And Leave $500K+ on the Table)

Why 71% of Business Owners Accept Below-Market Offers (And Leave $500K+ on the Table)

by Justin Goodbread | Nov 26, 2025 | Blog, Financial, Owner Efficiency

Most business owners think their company is worth what they paid themselves last year. That’s exactly backwards, and it’s one big reason why so many accept below-market offers, costing them hundreds of thousands at exit. I just reviewed BizBuySell’s 2024 Small...
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